全國高職高專專業英語規劃教材·經貿英語

《經貿英語》是專為高職高專英語教學所編寫的一本綜合性教材，根據高職教育培養“高素質技能型專門人才”的目標，本着高職教育“實用為主、夠用為度”的指導思想，針對高職高專學生的特點，以經貿工作的實際需求為出發點，集閲讀、寫作和翻譯為一體，着重培養學生的實際語言應用能力，全方位地訓練學生經貿英語的閲讀能力和書面表達能力。

《經貿英語》編排靈活，實用性強。《經貿英語》適用於高職高專院校商務英語、國際貿易、國際商務等相關專業的學生，也可供從事翻譯、外事、外經貿、旅遊等涉外人員及有較好基礎的英語自學者使用。 ^[1] 

Unit 1 China's Economy

Warm-up: Bilingual Reading

Text A: China's Development Roadmap

Text B: Beefing Up BPO

Business English Translation

Extended Knowledge: Business English Writing

Unit 2 Investment and Technology Transfer

Warm-up: Bilingual Reading

Text A: Transfer of Technology to Developing Countries

Text B: Foreign Investment Hits $2.11 Trillion in 30 Years

Business English Translation

Extended Knowledge: Business English Writing

Unit 3 Banking System

Warm-up: Bilingual Reading

Text A: Knowledge of Bank Deposit

Text B: China to Spend 78% More on Emission Reduction

Business English Translation

Extended Knowledge: Business English Writing

Unit 4 Financial Crisis

Warm-up: Bilingual Reading

Text A: Foreign Ptwchases of U.S. Debt Rise

Text B: ECB, Bank of England Cut

Rates to Record Lows

Business English Translation

Extended Knowledge: Business English Writing

Unit 5 Stimulusto Economy

Warm-up: Bilingual Reading

Text A: What Should Washington Do?

Text B: European Leaders Agree to Extra Stimulus Money

Business English Translation

Extended Knowledge: Business English Writing

Unit 6 Global Efforts Needed

Warm-up: Bilingual Reading

Text A: Crisis Reveals Growing Finance Gaps for Developing Countries Text B: G-20 Leaders Lay out Plan to Restore Growth

Business English Translation

Extended Knowledge: Business English Writing

Unit 7 Entrepreneurship and Employment

Warm-up: Bilingual Reading

Text A. Entrepreneurship

Text B: Unemployment Is Americans' Top Economic Concern

Business English Translation

Extended Knowledge: Business English Writing

Unit 8 A Glanoe at America's Eoonomic Situation

Warm-up: Bilingual Reading

Text A: The Wall Street Bonus in Retreat

Text B: Rising Rates to Worsen Subprime Mess

Business English Translation

Extended Knowledge: Business English Writing

Unit 9 Combating Crisis

Warm-up: Bilingual Reading

Text A: Will the Fed Go Long?

Text B: Nation Faces Increasing Inflation Risk

Business English Translation

Extended Knowledge: Business English Writing

Unit 10 Marketing

Warm-up: Bilingual Reading

Text A: How Does Consumer Psychology Work in Marketing?

Text B: Oil Prices Rise on Stocks, Dollar

Business English Translation

Extended Knowledge: Business English Writing

Unit 11 Advertising

Warm-up: Bilingual Reading

Text A: Advertising

Text B: Global Trade Will Shrink by 9% Business English Translation Extended Knowledge: Business English Writing

Unit 12 Human Resources

Warm-up: Bilingual Reading

Text A: Human Resources Management

Text B: What is Human Resources Management?

Business English Translation

Extended Knowledge: Business English Writing

Unit 13 E-Commerce

Warm-up: Bilingual Reading

Text A: E-commerce and E-wallet

Text B: Bernanke: Recovery to Begin Next Year

Business English Translation

Extended Knowledge Business English Writing

Unit 14 Customs Declaration

Warm-up: Bilingual Reading

Text A: Customs Declaration Procedures of the Importing Materials in Processing Trade

Text B: Unjust Trade Must Be Countered Business English Translation Extended Knowledge: Business English Writing

Unit 15 Contracts

Warm-up: Bilingual Reading

Text A: Contracts

Text B: Economist Predicts GDP Growth of 10%

Business English Translation

Extended Knowledge: Business English Writing

Unit 16 Logistics

Warm-up: Bilingual Reading

Text A: Physical Distribution

Text B: Per Capita GDP Predicted to Soar by 2030

Business English Translation

Extended Knowledge: Business English Writing

Appendix Ⅰ Reference & Key

Appendix Ⅱ Commonly-Used Business Terms

Bibliography參考文獻